Skip to content

Inside the Intel/Acer deal with Meta High School Esports

This week we're taking a bit of a dive inside the new sponsorship deal between Intel and Acer and the Meta High School Esports program, owned and operated by

Seamus Byrne
Seamus Byrne
1 min read
Inside the Intel/Acer deal with Meta High School Esports

This week we're taking a bit of a dive inside the new sponsorship deal between Intel and Acer and the Meta High School Esports program, owned and operated by Adelaide Crows Football Club.

These are global companies getting involved in an Australian grassroots esports operation, so it seemed an interesting opportunity to talk to all involved about why it's happening, what it means for Meta and the value for Intel and Acer.

So I spoke to reps at all involved – Intel, Acer, Meta, and the Crows, plus I also had a chat with one of the teachers at a school that participates in the Meta program to get a sense of how this league is impacting on some of the students too.

The first half of this episode will talk to the dealmakers. Nigel Smart, COO of the Adelaide Crows; Darren Simmons, Managing Director at Acer Australia; and Santosh Vishvanartan, Managing Director of Intel covering Australia, New Zealand and South East Asia. I spoke to each about the drive behind the partnership, why they care about this space and what they hope this sponsorship deal enables in the category.

In the second half, I talk to Woody Wu, Commissioner of Meta High School Esports, about the program and its progress after the first year and a half of operations, and then Toby Fogarty, a teacher at Northern Adelaide Senior College, on the value he sees for students getting involved with Meta. Interestingly, it goes beyond just the playing in tournaments as well and touches on learning a lot of the skills associated with running events too.

IdeasGamesHigh ResolutionBusinessEsportsRiot Games

Seamus Byrne Twitter

Founder and Head of Content at Byteside.


Related Posts

Microsoft Flight Simulator gets a Dune expansion

There are a lot of games getting totally carried away with IP tie-ins. There's plenty I like, there's plenty more that are real head scratchers on why they exist. One of the best I've ever seen has to be this new update for Microsoft

Geometry Wars mixed with Vampire Survivors? Yes please

Geometry Survivor is out now: A "rogue-lite auto-shooter" that looks super fun. Seemingly a blend of the Xbox classic Geometry Wars and Vampire Survivors, take a look at the trailer and you'll know if it's for you or not. It's on Xbox,

Jabra gear converges on a hybrid work audio sweet spot

Not every business accessory maker is getting this hybrid work era right, but it's great to see Jabra is adapting its line up very nicely to the new era.

Jabra Speak2 75 Bluetooth speakerphone sitting on a table next to a laptop