Skip to content

LG's rollable OLED TV is a stunning update to how we think about televisions

It's been a long time since a TV appeared at CES that genuinely got anyone excited. We've seen some clever new bezels, even frames, added to change how TVs

Seamus Byrne
Seamus Byrne
2 min read
LG's rollable OLED TV is a stunning update to how we think about televisions

It's been a long time since a TV appeared at CES that genuinely got anyone excited. We've seen some clever new bezels, even frames, added to change how TVs look in our living room. But the LG rollable OLED redefines how we share our living space with our big screen entertainment.

It's just gorgeous! A smart design that essentially allows our TV to disappear into a soundbar - just listening to music? Great, send the TV away and relax without that big black void staring at you all day.

There's a good chance, for the first time in 50 years, a screen does not need to dominate a living room for more than the hours it is in actual use!

The way we design living rooms can change again with this shift. We can place this in front of a beautiful bookcase instead of demand total ownership of a wall.

We've been excited by the promise of rollable OLED screens for some years, but so much focus has been on portable rollable, and that's hard - they don't roll all that tightly (yet?). But seeing this design for a large screen integrated into a soundbar is a gorgeous piece of work.

There are three modes - Full View and Zero View (obvious), plus a Line View that leaves a thin slice of screen visible to show a clock, or music, or pictures. A nice 'extra' way of thinking about how this screen can be put to use in new ways.

LG Signature OLED TV R - Line, Zero, Full

The 65-inch LG Signature OLED TV R will go on sale later in 2019. Expect it to arrive at a whopping price at launch that most of us could never afford. But I hope this is the shape of a new generation of TVs that will become commonplace in the 2020s.

MediaHomeArt & CultureTechnologyCESLG

Seamus Byrne Twitter

Founder and Head of Content at Byteside.


Related Posts

Jabra gear converges on a hybrid work audio sweet spot

Not every business accessory maker is getting this hybrid work era right, but it's great to see Jabra is adapting its line up very nicely to the new era.

Jabra Speak2 75 Bluetooth speakerphone sitting on a table next to a laptop

Sennheiser Accentum Plus headphones pack big sound and big energy

The new Sennheiser ACCENTUM Plus wireless headphones have just landed, with an aim to offer the great sound you expect from the classic audio brand along with great battery life. A combo of 50 hours of battery on a full charge plus 5 hours of playtime from just 10 minutes

Immersive Gamebox review: a genuinely fun alternative to movies or arcades

The photos look weird, but they just don't do it justice. Immersive Gamebox is a nice new option for some interactive fun in the heart of Sydney.

Immersive Gamebox review: a genuinely fun alternative to movies or arcades