Ruslan Kogan on the 15th anniversary of his online retail empire

On the latest Jetpacks Are Overrated, we sit down for an exclusive interview with Ruslan Kogan on the 15 year journey of Kogan.com and the twists and turns along the way.

Seamus first met Ruslan around 2 years into the growth of his company and, thanks to those nostalgic connections, he said yes to a rare interview to look back on the journey so far.

From his failed effort to launch one of the first Android phones in the world to his media battles with Gerry Harvey, we explore some of the company's big moves and the business lessons he's learned on the road from upstart to IPO and beyond.

Plus we ask how he feels to have put his own name on the company that has led to such success.